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Prepare To Pass The PRINCIPLES OF MARKETING CLEP Exam!
The Principles of Marketing CLEP exam concentrates on the role of marketing in society and within a business, understanding markets, strategic planning, the marketing mix and other selected topics, such as marketing ethics, research, services and not-for-profits.
Knowledge and Skills Required: Students are expected to have a basic knowledge of the economic, cultural, political, and technological trends important to marketing. The exam consists of 100 questions to be answered within 90 minutes.
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